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September 15, 2011
Telenity (News - Alert) has partnered with Telecom Technology Cell (TelecomCell) for the resell and distribution of its advanced Canvas USSD, or Unstructured Supplementary Service Data, Service Center solution to enterprises in Middle East and Africa (MEA) region.
The company’s USSD product portfolio includes Canvas USSD Service Center, USSD Service Creation Environment, USSD Gateway (News - Alert) and Browser and customer specific USSD applications. These products are already deployed in nearly 20 mobile networks across MEA and APAC serving more than 200 million subscribers.
With Telenity’s USSD product portfolio, operators can extend a variety of advanced applications to their subscribers via menu-driven, interactive USSD services like checking account balances, sports results, news, weather information, surveys, polls, mobile chat and mobile collect call.
The graphical user interface (GUI) for service creation and user-friendly Web portal to easily design dynamic and static menu structures enable Telenity USSD portfolio to faster development and deployment of USSD applications and services.
Ahmet Ozalp, CEO at Telenity, said that USSD is the best cross platform mobile technology in offering low-cost, immediate, and interactive services that are accessible on any device, any time, anywhere enabling an easy-to-use user experience.
“Telenity’s USSD solutions help operators reduce cost, while at the same time offering intuitive self-care, banking, social networking, location-based friend finder, and top-up services,” Ozalp said.
USSD technology allows companies to offer quick and interactive access to enterprise services -- balance checks, customer service, flight schedules and booking status and order status -- with the dial of a simple short code.
Additionally, Telenity augments its USSD based offerings with native smartphone applications for richer experience. Thanks to this, operators and enterprises can offer a consistent user experience across all devices and platforms.
TelecomCell provides Mobilized Web Portals/Hybrid Solutions in Saudi Arabia, and is also the provider of the USSD Service in KSA in partnership with Telecom operator in KSA
“Combining Telenity’s global market experience and advanced USSD portfolio with TelecomCell’s regional experience in providing mobile solutions to enterprises in Banking, e-government, Transportation, Health Care, or any field, will make our partnership the ideal choice for USSD deployments,” said Abdulrahman Al Nasser, general manager at TelecomCell.
Telenity is a provider of next generation converged services and applications for communications networks. Last month, Belarus based mobile telecom service provider Life:) selected Telenity’s Canvas SMSC, Short Message Service Center to upgrade its messaging network.
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Anshu Shrivastava is a contributing editor for TMCnet. To read more of Anshu’s articles, please visit her columnist page.
Edited by Rich Steeves